{"id":100902,"date":"2025-04-23T09:46:23","date_gmt":"2025-04-23T13:46:23","guid":{"rendered":"https:\/\/ville.ddo.qc.ca\/associations-en\/la-securite-routiere-a-dollard-des-ormeaux-la-ville-intensifie-ses-actions-avec-une-nouvelle-campagne-de-sensibilisation\/"},"modified":"2025-04-25T14:47:18","modified_gmt":"2025-04-25T18:47:18","slug":"la-securite-routiere-a-dollard-des-ormeaux-la-ville-intensifie-ses-actions-avec-une-nouvelle-campagne-de-sensibilisation","status":"publish","type":"post","link":"https:\/\/ville.ddo.qc.ca\/en\/associations-en\/la-securite-routiere-a-dollard-des-ormeaux-la-ville-intensifie-ses-actions-avec-une-nouvelle-campagne-de-sensibilisation\/","title":{"rendered":"Road Safety in Dollard-des-Ormeaux&#8230; The city is increasing its actions with a new awareness campaign"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"100902\" class=\"elementor elementor-100902 elementor-100897\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2fb092cf e-flex e-con-boxed e-con e-parent\" data-id=\"2fb092cf\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-125f5e93 elementor-widget elementor-widget-text-editor\" data-id=\"125f5e93\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\n<p>The City of Dollard-des-Ormeaux takes another step forward <strong>in its commitment to road safety for its residents<\/strong>. In collaboration with the <em>Soci\u00e9t\u00e9 de l&#8217;assurance automobile du Qu\u00e9bec <\/em>(SAAQ) and the <em>Service de police de la Ville de Montr\u00e9al<\/em> (SPVM), the city is pleased to announce the launch of a major road safety awareness campaign.<\/p>\n\n\n\n<p>After having developed various measures to improve road safety in recent years,<br>Dollard-des-Ormeaux is taking an original approach in 2025, with an entertaining cartoon-style visual campaign and a catchy slogan: \u201c<strong>So when you roll, take it slow!\u201d.<\/strong><br><strong>What&#8217;s the goal?<\/strong> To encourage our residents to adopt responsible behaviour on the road.<\/p>\n\n\n\n<p><strong>The first phase of the campaign will kick off this spring<\/strong> with a video featuring characters who experience unfortunate situations when they drive at high speed. This campaign will be broadcast on all our means of communication, to reach our entire community.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Capsule vitesse\" width=\"1140\" height=\"641\" data-src=\"https:\/\/www.youtube.com\/embed\/VjYl8645jlE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" data-load-mode=\"1\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><strong>Over the past five years, the City has stepped up its efforts to improve road safety.<\/strong> For example, the number of bollards has increased by 91%, from 284 in 2019 to over 542 in 2024. The traffic committee handled 265 requests, optimizing street markings, sign installation and new traffic stops. Speed cameras and illuminated pedestrian crossings were also deployed.<\/p>\n\n\n\n<p>\u201cOur city is proud to launch a new road safety awareness campaign in partnership with the SAAQ and the SPVM. This innovative initiative aims to encourage responsible driving and reduce speeding and incidents for everyone&#8217;s safety. We invite all citizens to actively participate and adopt safe practices daily. Let&#8217;s make our roads safer for all of us.\u201d<\/p>\n\n\n\n<p>With this new campaign, the City is pursuing its commitment through an original and accessible approach. We invite all citizens to join in this initiative by sharing our messages and by adopting safer behaviours daily.<\/p>\n\n\n\n<p><strong>For more information, please visit our website <\/strong><a href=\"https:\/\/ville.ddo.qc.ca\/en\/live\/roads-and-infrastructures\/traffic-safety\/\"><strong>Traffic safety<\/strong><\/a><strong>.<\/strong><\/p>\n\n\n\n<p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-220ca47 e-flex e-con-boxed e-con e-parent\" data-id=\"220ca47\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5298f2d elementor-widget elementor-widget-heading\" data-id=\"5298f2d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Name the campaign mascot!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fd0f2b1 elementor-widget elementor-widget-text-editor\" data-id=\"fd0f2b1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In an interview with CBC Radio One, Mayor Alex Bottausci invited residents to come up with a name for the sunglasses-wearing turtle \u2013 the friendly mascot at the heart of the campaign. Listen to the full interview below and <a href=\"mailto:ville@ddo.qc.ca\" target=\"_blank\" rel=\"noopener\">send us your suggestions!<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9d25762 e-flex e-con-boxed e-con e-parent\" data-id=\"9d25762\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1df365e e-con-full e-flex e-con e-child\" data-id=\"1df365e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d6df2aa elementor-widget__width-initial elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"d6df2aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-microphone\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-30231df e-con-full e-flex e-con e-child\" data-id=\"30231df\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2490638 elementor-widget elementor-widget-button\" data-id=\"2490638\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.cbc.ca\/listen\/live-radio\/1-15-daybreak-montreal\/clip\/16142209-when-roll-take-slow-the-city-dollard-des-ormeaux-launches\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">CBC Radio One Interview<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p> In collaboration with the Soci\u00e9t\u00e9 de l&#8217;assurance automobile du Qu\u00e9bec (SAAQ) and the Service de police de la Ville de Montr\u00e9al (SPVM), the city is pleased to announce the launch of a major road safety awareness campaign.<\/p>\n","protected":false},"author":8,"featured_media":100899,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[],"tags":[],"class_list":["post-100902","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ville de Dollard-des-Ormeaux<\/title>\n<meta name=\"description\" content=\"In collaboration with the Soci\u00e9t\u00e9 de l&#039;assurance automobile du Qu\u00e9bec (SAAQ) and the Service de police de la Ville de Montr\u00e9al (SPVM), the city is pleased to announce the launch of a major road safety awareness campaign.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ville.ddo.qc.ca\/communique\/la-securite-routiere-a-dollard-des-ormeaux-la-ville-intensifie-ses-actions-avec-une-nouvelle-campagne-de-sensibilisation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Road Safety in Dollard-des-Ormeaux... The city is increasing its actions with a new awareness campaign - Ville de Dollard-des-Ormeaux\" \/>\n<meta property=\"og:description\" content=\"In collaboration with the Soci\u00e9t\u00e9 de l&#039;assurance automobile du Qu\u00e9bec (SAAQ) and the Service de police de la Ville de Montr\u00e9al (SPVM), the city is pleased to announce the launch of a major road safety awareness campaign.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ville.ddo.qc.ca\/communique\/la-securite-routiere-a-dollard-des-ormeaux-la-ville-intensifie-ses-actions-avec-une-nouvelle-campagne-de-sensibilisation\/\" \/>\n<meta property=\"og:site_name\" content=\"Ville de Dollard-des-Ormeaux\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DDOville\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-23T13:46:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-25T18:47:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ville.ddo.qc.ca\/wp-content\/uploads\/2025\/04\/Capture-decran-2025-04-09-120327.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1482\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"ncorrea\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"ncorrea\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ville.ddo.qc.ca\\\/communique\\\/la-securite-routiere-a-dollard-des-ormeaux-la-ville-intensifie-ses-actions-avec-une-nouvelle-campagne-de-sensibilisation\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ville.ddo.qc.ca\\\/communique\\\/la-securite-routiere-a-dollard-des-ormeaux-la-ville-intensifie-ses-actions-avec-une-nouvelle-campagne-de-sensibilisation\\\/\"},\"author\":{\"name\":\"ncorrea\",\"@id\":\"https:\\\/\\\/ville.ddo.qc.ca\\\/en\\\/#\\\/schema\\\/person\\\/6dcb02d7606ec1be5603d245641435e4\"},\"headline\":\"Road Safety in Dollard-des-Ormeaux&#8230; The city is increasing its actions with a new awareness campaign\",\"datePublished\":\"2025-04-23T13:46:23+00:00\",\"dateModified\":\"2025-04-25T18:47:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ville.ddo.qc.ca\\\/communique\\\/la-securite-routiere-a-dollard-des-ormeaux-la-ville-intensifie-ses-actions-avec-une-nouvelle-campagne-de-sensibilisation\\\/\"},\"wordCount\":380,\"publisher\":{\"@id\":\"https:\\\/\\\/ville.ddo.qc.ca\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/ville.ddo.qc.ca\\\/communique\\\/la-securite-routiere-a-dollard-des-ormeaux-la-ville-intensifie-ses-actions-avec-une-nouvelle-campagne-de-sensibilisation\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ville.ddo.qc.ca\\\/wp-content\\\/uploads\\\/2025\\\/04\\\/Capture-decran-2025-04-09-120327.png\",\"inLanguage\":\"en-CA\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ville.ddo.qc.ca\\\/communique\\\/la-securite-routiere-a-dollard-des-ormeaux-la-ville-intensifie-ses-actions-avec-une-nouvelle-campagne-de-sensibilisation\\\/\",\"url\":\"https:\\\/\\\/ville.ddo.qc.ca\\\/communique\\\/la-securite-routiere-a-dollard-des-ormeaux-la-ville-intensifie-ses-actions-avec-une-nouvelle-campagne-de-sensibilisation\\\/\",\"name\":\"Road Safety in Dollard-des-Ormeaux... 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